Jordan Weisman

Adjunct Faculty

213.740.6797

LUC 310B

Jordon Weisman teaches a Business of Interactive Media course, a field he knows well from his role as a prolific game designer for over 20 years. A serial entrepreneur who has founded four companies, Weisman has created role-playing, board, interactive site-based, and computer games that have won more than 50 design and marketing awards.

While at Microsoft he conceived of what is now called Alternate Reality Games, and led the team in the creation of the first such experience called The Beast for Steven Spielberg’s film Artificial Intelligence :AI . In 1994 he was elected to the Academy of Adventure Gaming Hall of Fame, and in 2003 Weisman was the recipient of the Ernst & Young Entrepreneur of the Year Award for the Pacific Northwest Region.

Weisman is currently Chief Creative Officer of 42 Entertainment, which is the leader of the rapidly growing field of interactive immersive story telling (or ARG), and has created such experiences as I Love Bees for Microsoft’s Halo II, and dozens of others.